Sei Vatengesi Vazhinji veAmazon Vachitsvaga Matauro Akadhayiwa Neshinda Kubva Kumafekitori EkuChina?

Mafekitori etauro ekuChina akura anoshandisa macheni akazara emaindasitiri anofukidza kupeta donje risina kubikwa, kudhaya ruvara rweshinda, kuruka machira, kucheka kwapera, kusona, kugadzirisa ma logo uye kuongorora mhando. Kusiyana nematauro akadhindwa anoisa mapatani pajira rakapedzwa, tekinoroji yakadhayiwa neshinda inodhaya shinda yedonje isati yarukwa, zvichigadzira mitsetse yechisikigo, yakabatanidzwa ine mavara akasimba anoramba kupera mushure mekusukwa kakawanda nemuchina.

Mafekitori ane mitemo yakasimba yekudzora upamhi hwemitsara, kufananidza mavara, huremu hwemachira nehukuru hwetauro, zvichiita kuti zvinhu zvakawanda zvirambe zvakafanana. Mashopu akawanda ekugadzira anoshanda ega, kusanganisiraFekitori yeMatauro eMitamboyezvinhu zvinobvisa ziya mumuviri,Mafekitori eKusvuta Mataurozvekushandisa pakurovedza muviri uye zvekurovedza muviri, uyeMafekitori ePoncho eTowelyekushambadzira panze uye kupfeka mbatya dzekuchinja. Kurongeka uku kwekugadzira kwakakamurwa kunovimbisa kugadzirwa kwakawanda kwakanaka uye kugadzika kwezvekushandisa kuti zvienderane nezvinodiwa nevatengesi veAmazon gore rese.

Kutenga zvakananga kubva kuvagadziri kunobvisa mari inodzokororwa inowedzerwa nevatengesi, vatengesi vezvinhu zvakawanda uye vamiririri vemunharaunda. Mafekitori anotaura mitengo yakajeka yekunze kwefekitori yakagadziriswa zvichienderana nehuwandu hweodha, pasina muripo wakavanzika wekuwedzera wekudhaya, kusona kana kurongedza zvinhu.

Nemitengo yakaderera yekutenga, vatengesi veAmazon vanogona kugovera mari yekuwedzera kuAmazon PPC advertising, premium branded packaging, product photography uye off-platform marketing pachinzvimbo chekupa intermediate links. Panguva iyi, mafekitori mazhinji emachira emuno anotsigira low-low minimum order quantities for mixed SKUs, zvichibvumira vatengesi vatsva nevepakati kuti vatange matauro akawanda panguva imwe chete vasina kuwandisa zvinhu zvavo uye kubhadhara mari yakawanda yekushanda.

Ruzhinji rwematauro akanyorwa paAmazon anoshanda pasi pemakambani akazvimirira, uye mafekitori ekuChina anopa mhinduro dzakakwana dzematauro edonje akapendwa neshinda kubatsira vatengesi kuti vasiyane nemakwikwi emitengo akafanana.

Masevhisi anowanikwa anosanganisira kupatsanurwa kwemavara emitsara akagadzirwa nemunhu, upamhi hwemitsara inogadziriswa, saizi dzematauro ekushandisa pamhenderekedzo yegungwa, mubhavhu uye pakurovedza muviri, marogo emhando dzakarukwa kana kuti dzinoshandiswa pakupisa, mavara akarukwa akagadzirwa nemunhu, matag anorembera uye kurongedza kwekunze kwakadhindwa neruzivo rwemhando yevatengesi. Vatengesi vanogona kugadzira chitarisiko chezvigadzirwa zvakasiyana uye magadzirirwo anoshanda chete kune avo vari muzvitoro, vachidzivirira mitengo nematauro akafanana anotengeswa nevakwikwidzi vakawanda pamusika weAmazon.

Mafekitori emachira ane makore akawanda eruzivo rwekutumira zvinhu kunze kwenyika anonyatsoziva mitemo yeAmazon yekuongorora machira epamba, zvinodiwa neUS neEU zvekuongorora zvinhu zvinopinzwa. Vanogona kupa magwaro akazara ezvitupa zvinotsigira chero nguva, kusanganisira zvitupa zvekuchengetedza machira eOEKO-TEX, mishumo ye100% yekotoni, zvinyorwa zvebvunzo yekusimba kwemavara uye mapepa ekuongorora asina formaldehyde.

Zvigadzirwa zvakakwana uye zvakajairika zvechitupa zvinobatsira vatengesi veAmazon kupasa ongororo yezvigadzirwa zvepuratifomu zvakanaka, zvichibvisa njodzi yekubviswa kwezvinyorwa, kuchengetwa kwezvinhu kana kurambidzwa kwekutengesa kunokonzerwa nemagwaro asina kukwana kana asina kukodzera ezvigadzirwa. Rutsigiro urwu rwakasimba rwekutevedzera mitemo runoderedza zvikuru njodzi dzepamutemo nedzekushanda kune varidzi vezvitoro vanoyambuka miganhu.

Vagadziri vezvinhu zvinotengeswa kunze kwenyika kwenguva refu vanoramba vachishanda pamwe chete nenyanzvi dzekutakura zvinhu pasi rose, vachipa mhinduro dzakabatana dzekutakura zvinhu dzinobatanidza zvinhu zvinotakura zvinhu mugungwa, zvinhu zvinotakura zvinhu mundege uye kutumira zvinhu nekukurumidza kumatura makuru eAmazon FBA muUnited States, Europe, Australia neSoutheast Asia.

Mafekitori anogona kupedzisa mabasa akawedzerwa kukosha mukati, akadai sekusarudza maSKU etauro ega ega, kubatanidza marekodhi eAmazon FBA barcode, kuputira zvidimbu uye kubatanidza makatoni vasati vatumira. Iyi chain yekugovera inopfupisa nguva yekutumira zvinhu uye inoderedza mukana wekushanda kune vatengesi veAmazon vasina mapoka ekutakura zvinhu epasi rose akazvimiririra uye ruzivo rwekutarisira chain yekugovera.

（Zvinhu izvi zvinobva paInternet. Kana paine kutyorwa kwemutemo, ndapota taura nesu kuti tibviswe）